NDC launches Moo Crew Primary School Campaign
Daniel Lynch & Stefan Mihai, 2nd class pupils from Christ the King Boys NS, Cabra, Dublin pictured at the launch of the NDC’s Moo Crew educational programme for Primary Schools at the Agri Aware Family Farm in Dublin Zoo. Picture: Robbie Reynolds

NDC launches Moo Crew Primary School Campaign

2nd March, 2017: Irish Olympian Derval O’Rourke was out to support the National Dairy Council at a Kid’s Press Conference at the Family Farm in Dublin Zoo today to launch this year’s Moo Crew Campaign. Students from Christ the King Boys National School in Cabra were on hand to answer questions about the programme accompanied by their teacher Sarah Quinn and Moo Crew Mascot Milly.

Moo Crew, the Primary Dairy Moovement, will be available to primary schools again from early March with a programme which expands into the Junior and Senior Infant classes, all the way up to 6th class; and with extended resources for teachers and pupils. We have revamped the Moo Crew website with new imagery and have made it even more user friendly with a mobile interface for teachers on the go!

The Moo Crew programme was developed by the National Dairy Council in consultation with primary teachers, the popular initiative is a fun and engaging way for children to learn the benefits of a healthy, balanced diet and the importance of exercise.  Now in its 4th year, over almost one third of all primary schools took part in the programme in 2016.

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