Yogurt, It's Great Inside

The National Dairy Council is delighted to announce the launch of a new EU-funded campaign to promote the health and versatility of yogurt as a delicious everyday food.

About The Campaign

Yogurt, It’s Great Inside is a three-year EU-funded campaign running across four markets – Ireland, Belgium, Germany and Denmark.

The campaign features two Dublin cafes – Brother Hubbard and Póg – and two yogurt companies – Glenilen Farm and Killowen Farm. The two-week out-of-home campaign goes live in late August 2024, and features 120 billboards and posters in Dublin and key cities nationwide, as well as 200 bus supersides.

From Farm to Pot

Irish yoghurt begins with grass-fed dairy herds and the producers who know their craft inside out. Our YouTube series follows these stories first-hand – from family farms to kitchens and cafés – showing how quality, care and community shape every pot.

Season 2

Season 1

Season 2

Season 1

In The Press

Miriam Mullins Meets a Dairy Farmer in New Series Exploring Ireland’s Yoghurt Boom

Miriam Mullins Goes Farm to Fridge in Brand New Series Exploring Irish Yoghurt

Miriam Mullins Discovers the Ins and Outs of Yoghurt Production at Glenilen Farm

On a journey with yogurt, from a farm in West Cork to the supermarket fridge

Irish Yogurt Recipes to Try at Home

Simple dishes that show how versatile Irish yoghurt can be – from quick breakfasts to savoury favourites. Each recipe celebrates local dairy and straightforward, great-tasting food.

Irish Yoghurt and raspberry smoothie

Apricot, dried plum and oatmeal muffins with a mango shake

Fresh egg pasta with a citrus dill and fresh Irish Crab sauce

Mixed Berry Crepe

Mussel & Potato Salad

Smoked Trout Pâté